PUMA has revealed kits for 11 national teams across four continents, cementing its position as a leading force in international football ahead of the 2026 World Cup. The lineup includes Portugal, Morocco, Ghana, Paraguay, Senegal, Côte D’Ivoire, Czech Republic, Switzerland, New Zealand, Austria, and Egypt. Notably, PUMA supports the most prominent African teams of any brand in the tournament, demonstrating strong partnerships with five African nations.
The unveiling event, held in New York City, celebrated football, music, and culture, featuring custom-designed trucks representing each nation’s identity through local food, music, and art. Fans got an exclusive first look at the new jerseys, which were revealed on a city pitch during a 4v4 tournament organized by NYC Footy. Football legends Ricardo Quaresma (Portugal), Asamoah Gyan (Ghana), and El Hadji Diouf (Senegal) attended, bridging generations of football passion.
Nadia Kokkinos, PUMA’s Vice President of Global Brand Marketing, said, “We wanted to connect with fan communities by showing up in the places and moments that matter to them. This event gave local football players a chance to experience these fresh kits before anyone else.” Dominique Gathier, Vice President of Teamsport, added, “This collection reflects our commitment to football culture by combining cutting-edge performance technology with the spirit that unites nations on the world’s biggest stage.”
PUMA’s 2026 collection, available from March 24, features innovative ULTRAWEAVE technology and dryCELL sweat-wicking fabric. Replica jerseys are made with PUMA’s RE:FIBRE initiative, highlighting the brand’s dedication to sustainability.